Online Sports Management Degree Bachelor of Science Program

Yes, you can. Earning an online sports management degree lets you attend class when it’s convenient for you. An online degree can also help you balance your coursework with whatever other commitments and responsibilities you may have.

SNHU has six 8-week undergraduate terms each year, so you can finish your degree at your own pace.

You'll have access to student services along the way. These include tutoring, writing assistance, career counseling and wellness programs. Online student clubs and networking opportunities are also available.

Virtual environments in some courses can give you access to the technology you need for your degree – and your career. Technology includes software applications, simulations and virtual desktops.

Finally, through hands-on learning via an internship or experiential learning opportunity, students can gain real-world experience as part of their required coursework that can be completed in either a virtual or in-person setting that's convenient for them.

Sports management degrees focus on the economics and business of the sports industry, as well as marketing, branding and facilities management. Graduation requirements depend on the type of sports management degree you want.

At SNHU, the sports management bachelor’s degree program features a mix of general education, business and sports management courses. These courses give you a solid foundation in all aspects of running an athletic organization.

You’ll also gain business skills like written and oral communication, critical and creative thinking, analysis and problem solving. And you’ll learn from instructors with years of experience in the sports management field.

SNHU's program culminates in an internship or an experiential learning course (or both!), giving you an immersive experience in sport that doesn't interfere with your other commitments. This hands-on experience provides the skills you need to take your learning from degree to career.

Additional sports management degrees are also available at Southern New Hampshire University.

A bachelor's degree in business administration with a concentration in sports management, for example, provides a strong foundation of interpersonal, operational and problem-solving skills. You'll also explore the business of sports and prepare for entry-level sports jobs.

A master's in sports management or an MBA with a concentration in sports management can also help you start or advance your career in the field.

The MS in Sport Management explores the ins and outs of running a professional organization. Courses include sports marketing, finance and economics and the internationalization of sports business.

The sports management MBA program offers key industry knowledge, with a focus on leadership development, entrepreneurship and data-driven decision-making.

It depends. The actual cost of your online sports management degree will vary based on the courses you take, the materials required for each course and your prior educational experience.

At Southern New Hampshire University, online tuition rates for bachelor’s degree programs are some of the lowest in the nation. Undergraduate courses cost just $330 per credit hour, or $39,600 for a 120-credit online bachelor's degree.

We also accept up to 90 transfer credits toward your bachelor’s in sports management. With maximum transfer credits, you could finish your degree in as few 10 courses – saving you as much as $29,700 in tuition.

Interested in a sports management master’s degree? The accelerated BS-to-MS pathway allows you to take up to 4 graduate-level courses during your bachelor’s program at the online undergraduate tuition rate – saving you time in the long run.

An online sports management degree can help you succeed in one of the world’s biggest industries. In the United States, the sports industry is on the rise and continues to grow due to wider availability of live sports on streaming services, interactive and immersive live game day experiences, growth in women's sports, sports betting and sporting experience personalization through AI.1 Earning a sports management degree can help you get in the game.

Earning a sports management online degree can give you the business, communication and marketing skills you need to stand out when applying for competitive positions in this growing field.

"I knew I couldn’t just rely on my life knowledge of the game," said SNHU student Daniel Comstock. "I had to learn how to be a good manager and be a good leader."

"All these classes that I’ve taken at Southern New Hampshire University have really helped me open up my box, thinking outside of the sports world, which is something I’ve been so involved with my whole life," he said.

For Alvaro Filardo '21, a sport management education helped him grow his own passion for teaching.

"I do feel my degree program was worth it," he said. "I've been coaching sports since I graduated high school. It took me a while before I really realized what my true passion was: and that's teaching and instructing young adults the many benefits of playing sports."

An internship or experiential learning opportunity is required as part of the online BS in Sport Management program at SNHU.

They provide powerful opportunities to apply what you've learned, build practical workplace skills and network with professionals in your field. For all those reasons and more, these experiences can be game-changers for sport management professionals looking to start or advance their careers.

Keep in mind that a sport management internship doesn't necessarily have to be with a major league team. There are plenty of internship opportunities available to you, including:

• Athletic departments
• Pro and semi-pro teams
• Sports marketing vendors
• Youth and adult leagues
• Esports teams
• Parks and recreation

And with an experiential learning course, you can tailor your experience and learning to your goals. You can build off areas already covered in the program that you want to learn more about, explore industry platforms, tools or credentials, or create projects with faculty guidance.

Our graduates have gone on to complete experiences in roles such as fitness and athletic training, facilities and operations, event planning and sport broadcasting and media. As long as you find something you're passionate about, there are few limits to what you can do.

There are many different sports management careers. With a bachelor’s degree, roles in marketing, sales, media relations, promotions and events and facilities management may be available.

Sports management careers include:

• Sports marketing: Lead an organization’s advertising and promotion efforts to increase sales and raise public awareness. Marketers conduct market research, create and manage advertising campaigns and work with company leaders to define and promote an organization’s brand.
• Public relations: Handle a sports organization’s communication with the public, including fans, investors and the media. PR pros create and maintain a positive public image for an organization, write media releases and lead social media campaigns to shape public perception.
• Athletic director: Work in public school districts, colleges or with professional sports teams to advance sports programs. Directors manage coaching staff, competition schedules and player recruitment. In professional sports organizations, athletic directors also lead the training and wellness program for athletes.
• Events coordinator: Help keep game-day operations running smoothly and act as a liaison between the organization and corporate and community partners to plan special events.
• Facilities manager: Lead grounds and maintenance crews, working with security officials to maintain facility safety.
• Sports data analyst: Work for a collegiate or professional sports program to collect, analyze and share player and team data for internal and media use.

Tatiana Toledo '21 chose a career in sales recruiting with her BS in Sports Management. "I have always wanted to be in sales or marketing," she said. "This is why sports marketing and as well as sports sales really stood out to me because they showed me the different techniques and methods to sell products in the sports industry."

"My job is sales recruiting, so the sports sales class helped me learn how to communicate with others who aren’t familiar with our product or service," said Toledo.